Sunday, February 13, 2005

Flower Buyers...


Thanks to the Associated Press, consumers are now finding out what retail florists have known all along. Calling a wire service or other third party order taker is no longer necessary when sending flowers across the country. In fact, when ordering your flowers through ANY Middleman, the value of your order is compromised. You may have read this recent article in your local paper. It was picked up by newspapers all over the nation! We are pleased that the AP is shining a light on this important topic during this busy floral holiday! So if you are wondering why your less than impressive Valentine’s Day flowers you sent were so expensive, consider this; When you call a middleman and place a $60.00 order, they retain a percentage of that, simply for calling the order out to a florist. The florist gets the order from the middleman at a value of $43.00. After delivery fees are deducted, your floral order has an approximate value of $35.00. You paid $60.00! Didn’t get what you ordered? That is because the “call centers” have no idea what the florists have in stock! By calling a florist directly, you know what is available for your floral gift. Was your order delivered late or not at all? Mistakes are all too common when placing an order through a third party. When you area talking with the florist that will be designing & delivering your floral order, you can discuss every detail of your order to your satisfaction. So remember, only a real local florist can provide you with professional customer service and a better value for your floral gift! You can avoid the middleman, search our FREE directory of real local florists at www.flowerpowernetwork.com.